SMAU MILAN 2009
OUR NUMBER ONE EXHIBITION FOR INTERNATIONAL COMPANIES

Smau Milan, International Exhibition of Information & Communications Technology, will take place at Fieramilanocity from October 21 to 24. Held in the business heart of Italy, this B2B exhibition is our main appointment for international ICT companies that are looking for distributors, resellers, partners or clients in Italy.

Smau Milan 2008 attracted 46,000 high-profile attendees including 24,000 entrepreneurs and managers from end-user companies and public authorities and 22,000 decision-makers from ICT firms. Ad-hoc pathways offered to registered visitors allowed them to get in-depth information and contacts on specific subjects either through seminars and workshops or at the exhibitors' booths.

The tradeshow is complemented by a thick conference and workshop program held both by independent speakers and by the major market players that will be sponsoring the exhibition to offer attendees valuable educational and training opportunities. 

The exhibition's wide-ranging promotional plan includes:  a press conference held 30 days before the event, ongoing media relations with local and national economic and general-info newspapers and specialized magazines, targeted invitations sent out in co-operation with the main industry associations and an ad-hoc call center.

The Innovation and Trade Agenda provided to all event's visitors is much more than a show directory, as it also includes the most interesting case histories on ICT adoption relating to the exhibition's sponsors and partners as well as precious information on Italy's ICT Channels (both independent and company information).

Smau Milan's comprehensive participation packages targeting either ICT Channels or business end-users include:  turnkey booths, supply of profiled visitors' data-base (ICT or other industries), pre-arranged visits with the exhibition's visitors, inclusion of promotional text and advert in the Innovation & Trade Agenda and much more.